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Comments Off on Political Support and Endorsements

Political Support and Endorsements

| Endorsements | June 10, 2013

        Political Support and Endorsements The act of declaring the personal or group support of a candidate or issue  There a 4 Types Of Political Support – Endorsements Community Leaders Elected Offials Neswpapers Organizations Elected Officials Endorsements from respected elected officials can add a great deal of political support and credibility to […]

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Political Support Are Endorsements Effective

| Endorsements | June 10, 2013

Political Support Are Endorsements Effective Do endorsements actually work? Monday April 8, 20012 Posted by Seth Masket http://mischiefsoffaction.blogspot.com/2013/04/do-endorsements-actually-work.html   Yes, Newspaper Endorsements Matter… October 28, 2008, 6:08 pm By CATHERINE RAMPELL http://economix.blogs.nytimes.com/2008/10/28/yes-newspaper-endorsements-matter   Pew Poll: Americans Remain Opposed to Pulpit Political Endorsements Aug 1, 2012  by Don Byrd http://bjcmobile.org/pew-poll-americans-remain-opposed-to-pulpit-political-endorsements/  Political Support and Endorsemenst Do Matter

Comments Off on Political Support Study – Influence Of Newspaper Endorsements

Political Support Study – Influence Of Newspaper Endorsements

| Endorsements | June 10, 2013

Political Support Study –  Influence Of Newspaper Endorsements The support and endorsement from newspapers can play a critical role in your campaign. Editorial endorsements can provide information about the meaning of the election and the candidates positions or the pros and cons of an issue on the ballot. . Editorial Boards identify the issues and […]

Comments Off on Political Support – Example Endorsement Questionnaire

Political Support – Example Endorsement Questionnaire

| Endorsements | June 10, 2013

Political Support Example Endorsement Questionnaire See the political support – example endorsement questionnaire. C ALI F O R N IA N O W 2 0 1 2 PAC E N D O R S E M E N T Q U E S T I O N N A I R E download the NOW […]

Comments Off on Does a Celebrity Endorsement Matter

Does a Celebrity Endorsement Matter

| Endorsements | June 10, 2013

Does a Celebrity Endorsement Matter Celebrity ad: “Vote” – Endorsement for Voting Oct 30, 2008   Celebrity Endorsements of Political Candidates Jan 13, 2009 Alicia Keys and Heidi Montag of the Hills both publicly endorsed their picks for president. But should they/ are they qualified to make such an endorsement? Do Celebrities Influence Young Voters? […]

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Absentee Ballot – LA Times

| Absentee & Poll Voters | June 8, 2013

Absentee Ballot – LA Times Rise in Use of Absentee Ballot Alters Tactics as Election Day Nears California and the West Politics: Last-minute attack ads may lose some effectiveness. But campaigns still hope to catch voters who procrastinate on mailing. November 03, 2000|MIGUEL BUSTILLO | TIMES STAFF WRITER SACRAMENTO — With growing numbers of California […]

Comments Off on Why Use a Voter File Vendor?

Why Use a Voter File Vendor?

| Understanding The Voter File | June 8, 2013

Why Use a Voter File Vendor? A bad voter file costs more money and loses votes A voter file vendor will clean and enhance the data from the Registrar. Sometimes the voter file from the Registrar will have data entry errors such as mistyped numbers, or misspelled names, and, it may list voters who have […]

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Voter Registration File Count Sheet and Count Books

| Understanding The Voter File | June 8, 2013

Voter Registration File Count Sheet and Count Books The Count Sheet is a Must Have Tool For Campaigns The data file vendor  cleans and enhances the voter registration file, providing you with a count book or count sheet so you can see the demographic, geographic and voting history of  the voters in your district. This […]

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Voting Propensity and Likely Voters

| Likely Voters & Voter Propensity | June 8, 2013

What is Voting Propensity and Likely Voters? Voting Propensity and Likely Voters are terms used to target voters who will be most likely to turnout on election day. Determining who is a  “high propensity” or “likely voter is determined by the voting of the voter.  A Data File Vendor can provide you with the voting […]

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Watch The Voter File Video

| Understanding The Voter File | June 5, 2013

        Voter File Video A voter file is a list of all registered voters in an area. In the US most states compile this list under the organization responsible for elections. It is generally available to candidates for office and political organizations for a fee. This is sometimes also known as a […]

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Women Candidates – Mary Hughes – 2012 Project

| Women Candidates | June 5, 2013

Women Candidates Mary Hughes’ mission is to make this election year, and perhaps every election year in the foreseeable future, a “year of the woman.” She is the founder and director of The 2012 Project, a national, non-partisan campaign of the Center for American Women and Politics at Rutgers University. She works to get women […]

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Should You Do Polling and Research?

| Polling | June 5, 2013

Should You Do Polling and Research Running a campaign with limited resources is a challenge, so you might ask yourself, Should You Do Polling and Research. “Why bother with research or a poll?”  Sometimes campaigns choose not to do a public opinion research polling because they are too expensive, the campaign thinks it already knows […]

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Polling Research Methodologies – Step 1

| Polling | June 5, 2013

Polling Research Methodologies  QUANTITATIVE RESEARCH ensures that you have statistically reliable information that can be generalized to a larger population. Quantitative polling research methodologies give you with specific numeric measures of things as varied as current performance and ratings; relative effectiveness of various messages, themes, products, and/or services; current and potential market share, etc. These […]

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Questionnaire Design – Step 2

| Polling | June 5, 2013

Good Research Step 2: Questionnaire Design Good questionnaire design is necessary to gather useful information on local issues, the candidate, and on the opponent.  The best polls come about when the campaign team works together when developing the questionnaire design.  Every time a question is added the campaign must ask itself, “How we will use […]

Comments Off on Polling Data Collection – Step 3

Polling Data Collection – Step 3

| Polling | June 5, 2013

Good Research Step 3: Polling and Data Collection Research Polling Data Collection Also called “in the field,” this is the time period when the interviews are actually being conducted.  Three to six days is a typical field period for a campaign survey.  More time may be needed if interviews include any hard to reach populations, […]

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Polling Data Analysis – Step 4

| Polling | June 5, 2013

Polling Data Analysis – Subgroup analysis Polling Data Analysis.Beyond the overall horse-race, analyzing results among various subgroups helps identify core support as well as expose potential weak areas.  In a hypothetical race, where Candidate A is receiving 55% of the vote, you can see in the graph below that further analysis among race, age, and […]

Comments Off on Recommendations Good Polling Research – Step 5

Recommendations Good Polling Research – Step 5

| Polling | June 5, 2013

Good Polling Research   Survey results are not the end product; any good analysis and good polling research should include recommendations. The pollster is a part of the team for future strategic campaign decisions and can help review mail/TV messaging and assist with targeting. The poll tells a story, and identifies which messages work best […]

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The Polling Timeline

| Polling | June 5, 2013

  The Polling Timeline Determining what kind of poll to do depends heavily on the polling timeline.  If your campaign has the budget for it, ideally, you could conduct two surveys through the campaign.  The first poll would be the baseline survey.  This poll would help take a snapshot of the race relatively early and […]