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Comments Off on Voter Guide Slate Card Alert

Voter Guide Slate Card Alert

| Blog, Paid Slate Cards | July 4, 2014

  Voter Guides – Slate Card Alert … Know What You Are Buying? The 2012 statistics are only available for the primary election but they show that the trend is continuing. 65.15 percent of voters requested to vote by mail in California.  Know what you are buying. Make sure it is is mailed at the […]

Comments Off on California Voter Outreach – Robocalls

California Voter Outreach – Robocalls

| Robo Calls | October 3, 2013

California Voter Outreach With Robo Calls Robo calls are the least expensive way to communicate with your voters in California  You can reach thousands, even millions of voters with an in-expensive pre-recorded voice message, and can be delivered within minutes.  There many ways in which you can use them to your advantage in a California […]

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Newspaper Advertising For Political Campaigns

| Newspapers | September 26, 2013

Newspaper Ads For Campaigns Why newspaper advertising still matters by Tom Edmonds / Feb 20 2012   Convinced that fewer voters are turning to newspapers? Think again.   A new survey of U.S. voters’ media use demonstrates the advantages newspaper media hold in connecting political advertisers – election campaigns and issues advocates – with registered American […]

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Leading Campaign Technology

| Social Media | September 22, 2013

Campaign Technology To Win NGP VAN is the leading technology provider to Democratic and progressive campaigns and organizations, offering clients an integrated platform of the best fundraising, compliance, field, organizing, new media, and social networking products. Two leaders in the progressive technology space, Voter Activation Network (VAN) and NGP Software (NGP) merged operations to provide  database software enabling […]

Comments Off on How to Create a Campaign Website – Lise Stampfli

How to Create a Campaign Website – Lise Stampfli

| Website | September 9, 2013

Lise Stampfli Teaches You How to Create A Campaign Website Everyone Needs A Website.  Lise Stampfli is the Creative Director at GreenDog Campaigns, she has been designing direct mail and  campaign websites since the 1980’s. Lise teaches you about what makes an effective website and common mistakes campaigns make. Lise discusses websites strategy, color, images, […]

Comments Off on Lawn Signs Raise Your Name ID

Lawn Signs Raise Your Name ID

| Signs | May 3, 2013

Political Lawn Signs Political lawn signs campaign is a way to gain name identification in your district..  And like a consumer product, people more often select brand name that they recognize. On Election Day you want your name to be top of mind with voters because many will vote for the candidate who’s name they […]

Comments Off on U.S. Election 2012 – The Use of Social Media in Political Campaigns

U.S. Election 2012 – The Use of Social Media in Political Campaigns

| Social Media | May 3, 2013

Social Media On February 29, 2012, Dr. Jason Johnson took part in a teaching training seminar at the Amerikazentrum Hamburg. He delivered a speech on the importance of the Internet and Social Media for political campaigns in the United States. In his presentation, he described the development from using emails for the first time in […]

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Using Social Media In Your Political Campaign

| Social Media | May 3, 2013

This video covers the basics of how any political campaign can and should set up and use social media. I try not to get too deep into one specific topic. My goal was to give an overview of the services available and practical ways campaigns of any size can use them.

Comments Off on Direct Mail – The best method for getting votes

Direct Mail – The best method for getting votes

| Direct Mail | April 27, 2013

Direct Mail For Political Campaigns Deliver the right message, to voters at the right time with Direct Mail The advantage of mail if that you can target voters, unlike other voter communication methods. Political mail is very effective because people still read their mail.  Political mail is targeted.  Newspaper , TV and radio are broadcast. […]

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Use Radio Advertising To Reach Voters

| Media Radio, Radio* | April 27, 2013

Radio Advertising To get this two-hour documentary about radio advertising, visit https://www.createspace.com/204549 New York Media Guru Tony Schwartz was my mentor. I produced dozens of TV and radio commercial advertsing and documentaries films with him. Today I consider myself the leader in how to use Schwartz’s techniques — Guerrilla Media, to produce and distribute web […]