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Comments Off on Questionnaire Design – Step 2

Questionnaire Design – Step 2

| Polling | June 5, 2013

Good Research Step 2: Questionnaire Design Good questionnaire design is necessary to gather useful information on local issues, the candidate, and on the opponent.  The best polls come about when the campaign team works together when developing the questionnaire design.  Every time a question is added the campaign must ask itself, “How we will use […]

Comments Off on The Polling Timeline

The Polling Timeline

| Polling | June 5, 2013

  The Polling Timeline Determining what kind of poll to do depends heavily on the polling timeline.  If your campaign has the budget for it, ideally, you could conduct two surveys through the campaign.  The first poll would be the baseline survey.  This poll would help take a snapshot of the race relatively early and […]